Ship personalized features

Velvet is a database service that helps you ship dynamic features, personalized to each end user.

Imagine you met someone for the fifth time, and had no memory of the first four times. You'd have to start from scratch, learning about where they grew up, who their family is, what they do for work. It would feel transactional and irritating each time. Eventually, they'd stop returning your texts.

Similarly, your product is only as powerful as the context it has on each customer. This becomes especially important once you have a long history with someone and many moving pieces. Imagine they do a free trial, subscribe, unsubscribe, then subscribe again. It's critical to understand their full journey, not simply their current status.

Velvet helps you connect every real-time customer data point - giving your product the superpower to know your customer. Use our API to ship more human software, like…

• A pricing modal unique to each user

• A content feed based on past engagement

• A notification that drives to a product action

We’d love to have you try it out.

Reply to this email to set up a call, or read the docs to get started.